Aadil Abedi is an acclaimed Artist and designer. Contemporary Arabic and Indian influences, alongside rich and vibrant colors characterize his work. Inspired by typography Aadil uses Arabic calligraphy, Sufism, poetry and religious history as themes to creates original artwork with a contemporary effect, giving ancient traditions a modern twist.
His work has been commissioned for celebrities worldwide including: Bollywood royalty Aishwarya Rai, Hollywood celebrity Riz Ahmed, Congressman Keith Ellison, Founder of ClassPass Payal Kadakia, London’s elite Jemima Goldsmith, Founder of Huda Beauty Huda Kattan and Royal families in the Middle-East. Additionally, he has also collaborated with Motivational Speaker Jay Shetty on a Rumi poetry video series.
Modal Scarf
My goal has always been to give the Arabic script a modern interpretation. I feel Arabic is one of the most aesthetically pleasing scripts, it possesses geometric perfection and the fluidity of the letters lends itself to being manipulated to fit any shape and size.
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Modern Tee
My inspiration comes from my own personal experiences. I tend to gravitate around themes of 'love, mercy, compassion and forgiveness' and reference lines from the Holy scripture and poetry that remind me of all bountiful qualities.
I try and give this ancient script a more accessible approach and with this collaboration with VIDA, I felt it would be a great platform to showcase the beauty of the script on other surfaces and mediums.
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Essential Top
Sleeveless Knit Top
Given the current climate we’re in, it’s even more important to showcase that there is something beautiful in our faith, in our traditions, in our art and culture.
